Hi, nice to meet you.

I’m Jan Gericke, a passionate award-winning creative director with a proven track record for translating complex ideas into successful campaigns. 


Hi, nice to meet you.

I’m Jan Gericke, a passionate award-winning creative director with a proven track record for translating complex ideas into successful campaigns. 



I received a Diploma in Fine Arts (Media Art and Design) from Bauhaus University Weimar 2005.

Since then I have been working for notable ad agencies in Germany (publicis, kempertrautmann, Philipp und Keuntje GmbH, Grabarz und Partner).

I've worked with inspiring brands, including Audi, RIMOWA, IKEA, Jägermeister, Media Markt, Telekom, T-Systems, A-ROSA and Loewe. I am experienced in managing and motivating teams. My love for design and photography always drives me to look for interesting opportunities to do more filmmaking and extraordinary projects.

Photo: © Jan Gericke

what's your story?

what's your story?


23 Districts.
1 Bicycle.

Heineken Ridentity is the story about the designer Oliver Toman who wants to create the first true Viennese bicycle.

Experience Vienna with the eyes of a local and discover the art of craftsmanship: the agency Virtue, part of VICE, has not only documented the development of the unique "Wiener Radl" on behalf of Heineken, but has given the city a monument beyond the usual stereotypes. A pilot film full of insider tips that I was happy to accompany as a creative director.

Agency: Virtue | Vice Alps


A Smart Journey

RIMOWA Electronic Tag is a smart way to check in your luggage with your smartphone hassle-free and wherever you like.

The campaign was shot in black and white by the fashion photographer Henrik Bülow to give technology a natural look and feel.  The movie was directed by Oliver Würffell and DoP Adam Scarth.


Production: erste liebe film
Director: Oliver Würffell
DoP: Adam Scarth
Postproduction: Slaugtherhouse

Photography by Henrik Bülow

Awards: Cannes Lions Bronze & Silver,
Clio Silver, ADC Germany Gold


 Photo   Copyright Jan Gericke
Photo   Copyright He&Me for Audi

For me, a creation is consistent when it tells a story.

The new RIMOWA catalogue 2016 with eleven original stories from japan. Including characters as director Takeshi Kitano, architect Toyo Ito and motorcyclist Kengo Kimura.

Photography by David Goldman




The geisha Azusa becomes
a flawless beauty.


Kengo Kimura, the owner of HEIWA Motorcycles, at his workshop.


The director Takeshi Kitano
does not need many words.


Fashion Blogger Rei Shito
on the Cat Street, Harajuku.


Tea sommelier Stéphane Danton
entirely in his element.


1 FC Köln campaign with Toni Schumacher.

Photography by Kai-Uwe Gundlach

A legend grows
new wings.

The RIMOWA F13 – A movie for the unveiling of the legendary airplane at the AirVenture in Oshkosh.

Production by The Mill +


Read more.


Just cars? Let's tell the whole story.

Bringing the brand Audi to
a new era of content.


Small car, big city:
The Audi A1 on the
streets of Berlin.

Photography by Bastian Görgens

Audi A1

How does the future
of mobility look like?
The Audi A3 e-tron.

Photography by He&Me


Two showroom movies for the Audi A3 and the Audi A3 Sportback.

Production by Pixomondo


Are you ready?
The new Audi A3 Saloon.

Photography by oliverstefan

New concept. Even more fascinating.
The Audi S3 Saloon.

Photography by He&Me


Fast in Singapore.
Short clip for the Audi S3.

Production by He&Me


Experimental clip for
the Audi S3 Sportback.

Production by He&Me


The Audi Q3 in Tokyo.

Photography by Marc Trautmann


Red Dot Design Award
The Audi A5 showroom movie "sharper drive".

Production by Parasol Island


let's have a coffee.

let's have a coffee.


Jan Gericke

Veilchenweg 26 e
D-22259 Hamburg

Phone: +49 (0)157 – 78 79 73 88
Email: creative@jangericke.com


editorial design // catalogues & magazines // 360-degree multichannel marketing campaigns // TV commercials // showroom movies & videoclips // apps // website design // adverts, posters, flyer


concept // innovative idea // storytelling // layout & design // moodboards // develop looks & imagery // supervision // typography // illustration